Avoid common product mistakes
Spot brand and category risks and exclude a product
1. Lesson introduction
Why should you avoid cheap copies that sell well?
Spot brand risks and restricted categories. Exclude a product you should not sell.
- 6 steps
- Where: On this site: Product details
- Result: Exclude 1 product you should not sell (copies, restricted categories, or similar products that are not identical)
2. Show brand reference products
Open filters and select “Show brand reference products”.
Identify branded best sellers so you do not mistake copies for sources.
3. Check brand risk
Open details for a product with a brand risk warning.
Check infringement risk first to avoid complaints or a closed store.
4. Cheap products may still infringe rights
Look at the cheap look-alike product in the quiz.
Removing the brand name may not remove infringement risk. Do not choose only by price.
Can you sell a cheap product with the same appearance?
- No. It may infringe rights
- Yes, as long as it is cheaper
- Yes, as long as I omit the brand name
Explanation
Removing the brand name may not remove infringement risk. Do not choose only by price.
5. Beginners should avoid restricted categories
Compare the forehead thermometer, handheld fan and floor brush in the quiz.
Medical devices may require qualifications. Avoid them for your first order.
Which should a beginner avoid most for a first order?
- Medical devices such as forehead and body thermometers
- Handheld fan
- Floor brush
Explanation
Medical devices may require qualifications. Avoid them for your first order.
6. Similar does not mean identical
Open details for an orderable product, then click “?”.
Similar sources may have different specifications. Copying descriptions can mislead buyers.
7. Mark a product as not for sale
Choose an exclusion reason in product details and click “Mark as not for sale”.
Record the risk so you do not repeatedly research the same product.
You can return to the brand risk product you just viewed.